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In a broad sense, culture is the sum of material wealth and spiritual wealth created in the historical practice of human society. In a narrow sense, culture is the ideology of the society and the corresponding organization and system.
And corporate culture is the enterprise in production and management practice, gradually formed, to and comply with all the staff, with the characteristics of the organization's mission, vision, aim, spirit, values and business philosophy, as well as these ideas in production and operation practice, management system, employee behavior and enterprise the embodiment of the external image combined. It is different from culture and education, scientific research, military organizations and other cultural nature.
Corporate culture is the soul of an enterprise and the inexhaustible power to promote its development. It contains a very rich content, its core is the spirit and values of the enterprise. The values here do not generally refer to various cultural phenomena in enterprise management, but the values held by the enterprise or its employees in commodity production and operation.
Different expressions of the concept of corporate culture
The concept of corporate culture has many different understandings and expressions:
1. According to American scholars John kotter and James hirst, corporate culture refers to the corporate values and business practices Shared by all departments of an enterprise, or at least senior managers. ...... It refers to the common cultural phenomenon of various functional departments of a branch or departments located in different geographical environments.
2. According to teres Deere and Allen Kennedy, corporate culture is values, heroes, customs and ceremonies, cultural network and corporate environment.
3. According to William ouchi, corporate culture is "aggressive, defensive and flexible" -- that is, values that determine activities, opinions and behavior patterns.
4, corporate culture is a new modern enterprise management theory, the enterprise really into the market, out of a faster development, better efficiency, the overall quality of continuous improvement, so that the coordinated development of the economy, we must popularize and deepen the construction of corporate culture.
5. Corporate culture can be interpreted in a broad sense and in a narrow sense. In a broad sense, corporate culture refers to the material culture and spiritual culture created by enterprises with their own characteristics. The narrow sense of corporate culture is formed by the enterprise with its own personality of the business purposes, values and moral code of conduct of the comprehensive.
6. Corporate culture is an organic and important part of the social and cultural system. It is the comprehensive reflection and expression of national culture and modern consciousness in the enterprise, and it is the enterprise characteristics and group consciousness formed under the influence of national culture and modern consciousness as well as the behavior norms generated by such consciousness.
7. Corporate culture is the general cognition and attitude of the group in an enterprise to the outside world.